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A third of Brits are self-confessed 'night owls'
A third of Brits are self-confessed 'night owls', according to a study. Researchers who explored the sleeping habits of 2,000 UK adults found this proportion of the population function better late at night than they do first thing in the morning. Common traits of night owls include having to set multiple alarms in the morning to get them up, drinking coffee in the evening and happily starting a film at 9pm. Meanwhile the same percentage (33 per cent) consider themselves to be 'morning people' - bright and breezy from the moment they wake.
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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video
Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.
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