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Flying over Sellicks Beach on the Fleurieu Peninsula, South Australia

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The drone pans around from Sellick's Beaches unique cliff formations towards the bright blue water as a girl dressed in white walks away from the cameras focus.

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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video

Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.

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