A century-old ritual followed by Hindu men on Govardhana Puja day (November 5), hundreds of volunteers lay on the ground and let cows and bulls trample over their back, seen in this striking footage.

"The devotees believe by participating in the ritual can wipe off their troubles and bless them with happiness and prosperity," the filmer said.

Around 200 cows and over a dozen men participated in the ritual, with none sustaining injuries from this event.

A bizarre ritual in Ujjain sees scores of men volunteering to get trampled by cows and bulls in order to bring prosperity.
The century-old ritual followed by Hindu men takes place during Govardhana Puja day in Ujjain.

Footage filmed on 05th Nov in Bhidawad village in Barnagar district in Madhya Pradesh shows a group of men volunteering to get trampled by the cow. Despite knowing the dangers involved, hundreds of men travel all the way to the city to lay down on the ground as cows and bulls are let loose. The herds of cows are hurtle down the narrow streets, passing over the men, crushing their backs badly.

The devotees believe by participating in the ritual can wipe off their troubles and bless them with happiness and prosperity.

Around 200 cows and over a dozen men participated in the ritual today and none were injured from this event.