STORY: Chinese toymakers seek expansion in Japan as Tokyo Toy Show opens
DATELINE: June 9, 2023
LENGTH: 00:01:16
LOCATION: Tokyo
CATEGORY: ECONOMY

SHOTLIST:
1. various of Tokyo Toy Show
2. SOUNDBITE 1 (Chinese): DONG YAN, Sales manager, Robotime Technology (Suzhou) Co., Ltd.
3. SOUNDBITE 2 (Chinese): YANG XIAOFEN, Business manager, LCD Models

STORYLINE:

The 2023 International Tokyo Toy Show, one of the largest toy trade fairs in the world, opened Thursday in the Japanese capital city of Tokyo.

Many Chinese toymakers showcase their best-selling products at the four-day event, looking to find more growth opportunities in the huge toy market in Japan.
     
SOUNDBITE 1 (Chinese): DONG YAN, Sales manager, Robotime Technology (Suzhou) Co., Ltd.
"We entered the Japanese market in 2018, and saw a rapid growth from 2018 to 2019.
Although Japan's toy market is highly competitive, we still remain confident because we have a strong research and development team. We believe in our capacity in design and production."
 
SOUNDBITE 2 (Chinese): YANG XIAOFEN, Business manager, LCD Models
"This is our first time participating in an exhibition in Japan. Our main purpose is to promote our brand."

According to data from the Japan Toy Association, the country's toy market size went up 106.7 percent year-on-year to 952.5 billion yen (about 6.8 billion U.S. dollars) for Japan's 2022-23 fiscal year from April 1, 2022 to March 31, 2023.
   
Xinhua News Agency correspondents reporting from Tokyo.
(XHTV)