Hundreds of fans queue for the opening of a Gundam robot event in Bangkok, Thailand, on Friday evening, October 6.

The Japanese toy creation has become a cult hit in the country, with locals able to buy limited edition toys from the 'Gundam Docks' show at the Central World shopping mall in the Thai capital.

Gundam is part of an anime franchise created by Yoshiyuki Tomino. The genre-defining Gundam franchise is an influential sci-fi war drama that popularised the use of giant mecha robots in Japanese animations.

According to data from Business Wire, the Gundam franchise had amassed more than five billion dollars in global sales by the year 2000.

By 2018, Gundam had become of one of the top 15 highest-grossing media franchises of all time with more than 20 billion dollars in total revenue.

The creation is now owned by Bandai Namco Holdings.