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Video of Blue Lagoon in Iceland, next to the power plant Svartsengi, where they are building a wall to protect agains lava

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This was captured a few days before the evacuation of Grindavik, in Iceland, which is the town that has been severely damaged by the shifting ground from the potential eruption.

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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video

Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.

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