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02:20
Booming winter sports in NE China opens up opportunities for equipment supplier
STORY: Booming winter sports in NE China opens up opportunities for equipment supplier
SHOOTING TIME: Jan. 9, 2024
DATELINE: Jan. 10, 2024
LENGTH: 00:02:20
LOCATION: QIQIHAR, China
CATEGORY: ECONOMY/SOCIETY
SHOTLIST:
1. various of Qiqihar Heilong International Ice and Snow Equipment Co., Ltd.
2. SOUNDBITE (Chinese): LI MINGYANG, Director of the technical quality department, Qiqihar Heilong International Ice and Snow Equipment Co., Ltd.
STORYLINE:
The growing public enthusiasm for ice and snow sports and activities has opened up business opportunities for winter sports equipment suppliers in China.
Qiqihar Heilong International Ice and Snow Equipment Co., Ltd. is one of the best-known winter sports brands in northeast China's Heilongjiang Province, a popular destination for winter tourism in the country.
Boasting a history of over 70 years, the company's main products include ice skates and skis, and it also provides various kinds of sports services.
SOUNDBITE (Chinese): LI MINGYANG, Director of the technical quality department, Qiqihar Heilong International Ice and Snow Equipment Co., Ltd.
"Our factory has benefited from the burgeoning ice and snow economy with a relatively substantial growth in our sales. The Harbin Ice-Snow World has become a popular tourist destination in this winter season, becoming increasingly popular on social media platforms. As northeast China has rich ice and snow resources, we will take the opportunity to develop our research and development capability and build our brand, making our own contribution to boost mass sports participation."
The company now has eight patent technologies for ice and snow sports products and an intelligent skate production line with an annual production capability of three million pairs.
Xinhua News Agency correspondents reporting from Qiqihar, China.
(XHTV)
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