Paris, France – July 5, 2024

Storyline:
The first batch of China Media Group's (CMG) 'Chinese red' ultra-high-definition live broadcast vehicles for the Paris Olympics debuted in the French capital on Friday.

On their way to the International Broadcast Center (IBC) for the Paris Olympics, the vehicles passed by several Paris landmarks, including the Arc de Triomphe and the iconic Eiffel Tower.

To provide the audience with the most up-to-date, on-site Olympic coverage, CMG will construct an outdoor studio and establish news reporting locations near the Eiffel Tower.

Additionally, CMG will deploy integrated media reporting teams across various competition venues. As CMG's broadcasting equipment continues to arrive in Paris and undergo installation, preparations for their Olympic coverage are nearing completion.

As a leading broadcaster and the international media organization with the most broadcasting rights for the Paris Olympic Games, CMG is set to orchestrate its largest-scale Olympic Games coverage to date.

A production and technical service team of over 2,000 technicians will be responsible for producing pool signals for the four major events: gymnastics, table tennis, badminton, and rock climbing.

Meanwhile, the live broadcast will last over 400 hours, with more than 11,000 hours of high-quality signals for the competitions broadcast and distributed through television channels and new media terminals.

For the first time abroad, CMG's Olympic broadcast production will be delivered entirely in 4K ultra-high-definition.

Shotlist:
Paris, France – July 5, 2024:
1. Various of Eiffel Tower; China Media Group (CMG)'s ultra-high-definition live broadcast vehicles running on road;
2. Various of CMG ultra-high-definition live broadcast vehicles passing by Arc de Triomphe.

[Restriction - No access Chinese mainland]