02:21

Tajikistan: Tajikistan's prized black cherries find favor in Chinese markets

Content Partner Cover Image
Content Partner Profile Image
Uploaded by a Newsflare content partner

Buy video

Tajikistan - June 2024

Storyline:
Tajikistan's prized black cherries, reputed for their juicy flesh and robust flavor, have found steady demand in Chinese homes over the past decade, driven by their exceptional quality and competitive pricing.

The Central Asian nation's temperate continental climate, characterized by significant day-night temperature fluctuations and ample snow-capped mountains ensuring abundant water supply, provides ideal conditions for the thriving cultivation of Tajik cherries.

The "Black Cherry" variety stands out among Tajikistan's offerings, renowned for its large, plump fruits bursting with sweetness.

Tajikistan's relations with neighboring China have been put under the spotlight as Chinese President Xi Jinping is to pay a state visit to Tajikistan later this week following his state visit to Kazakhstan and attendance of a summit of the Shanghai Cooperation Organization in the Kazakh capital city of Astana.

Fruit grower Khursandmurad Tursunzoda, who oversees a 12-hectare orchard in the Gissar Mountains, has been dedicated to cultivating prized cherries.

Tursunzoda, who comes from a long line of fruit growers, has been passionately imparting his cherry-growing expertise to younger generations, stressing respect for trees and meticulous harvesting practices.

He proudly refers to his orchard as an "ecological orchard," highlighting its use of natural fertilizers, contributing to increased cherry yields and sales annually.

Official data confirms Tajikistan exported over 30 tons of cherries to China in 2023, transported via regular flights from Tajikistan's capital city of Dushanbe to Urumqi in northwest China's Xinjiang Uygur Autonomous Region.

Shotlist:
Tajikistan - June 2024:
1. Aerial shot of cherry orchard;
2. Various of cherries on trees, farmers harvesting cherries;
3. Aerial shot of cherry orchard;
4. Various of cherries on trees;
5. SOUNDBITE (Tajik) Kursandmurad Tursunzoda, cherry orchard owner (starting with shots 3-4/ending with shots 6-7):
"I have over 3,000 trees in my orchard, planted 12 years ago. During this season, we prune the branches and clear the weeds around the trees. If you want a good harvest, you must respect the trees, because they too are living beings observing how you treat them. If you care for them well, you will reap a bountiful harvest.";
6. Cherries on tree;
7. Aerial shot of cherry orchard;
8. Farmers harvesting cherries;
9. Tursunzoda helping child to pick cherries;
UPSOUND (Tajik) Kursandmurad Tursunzoda, cherry orchard owner:
"Be careful when picking! Don't break the branches.";
10. Various of farmers harvesting cherries, children holding boxes;
11. SOUNDBITE (Tajik) Kursandmurad Tursunzoda, cherry orchard owner:
"From childhood, I involve them (children) in the work. I explain how to care for the trees and how to harvest. For example, I insist they pick cherries with the stem attached, which helps the cherries stay fresh longer.";
12. Aerial shot of cherry orchard;
13. Various of cherries, farmers harvesting cherries;
14. SOUNDBITE (Tajik) Kursandmurad Tursunzoda, cherry orchard owner (starting with shot 13/ending with shot 15):
"Every evening, wholesalers gather at the orchard for a lively auction. Recently, I learned that one of my wholesalers exports our cherries to our neighbor, China. I'm delighted that connoisseurs of our cherries can enjoy them across the border in China.";
15. Various of farmers, children harvesting cherries;
16. Various of airport staff sorting boxed cherries, transferring with forklift;
17. Various of airport staff loading boxed cherries onto plane via conveyor;
18. SOUNDBITE (Tajik) Natan Mamedov, entrepreneur (ending with shots 19-20):
"Over the past week, we've shipped three batches of cherries to China already. Today, another ton of these cherries is en route. Packed conveniently in boxes designed to hold three kilograms of cherries for convenient handling, our cherries are now in high demand among our neighbors.";
19. Various of boxed cherries;
20. Various of boxed cherries being transferred, loaded onto plane;
21. Boxed cherry, plane.

[Restriction - No access Chinese mainland]

Categories

Tags

From the blog

Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video

Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.

View post
Content Partner Cover Image
Content Partner Profile Image
Uploaded by a Newsflare content partner

Buy video