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Bear dragging his legs across the lawn and then scratching his back on the tree (1+ million views on tiktok)

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Bear drags his legs across the lawn and then walks to a tree scratching his back before going off camera.

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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video

Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.

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