STORY: CIIE is successful in many ways, says president of board of Swiss Centers
SHOOTING TIME: Oct. 23, 2024
DATELINE: Oct. 30, 2024
LENGTH: 00:01:49
LOCATION: FRIBOURG, Switzerland
CATEGORY: ECONOMY

SHOTLIST:
1. various of views in Shanghai
2. SOUNDBITE 1 (English): JEAN-JACQUES DE DARDEL, President of the board of Swiss Centers Group, former ambassador of Switzerland to China
3. various of CIIE (file)
4. SOUNDBITE 2 (English): JEAN-JACQUES DE DARDEL, President of the board of Swiss Centers Group, former ambassador of Switzerland to China

STORYLINE:

China International Import Expo (CIIE) is successful in many ways, said Jean-Jacques de Dardel, president of the Board of Swiss Centers Group and former ambassador of Switzerland to China.

SOUNDBITE 1 (English): JEAN-JACQUES DE DARDEL, President of the board of Swiss Centers Group, former ambassador of Switzerland to China
"It's a major platform. It's very impressive. I was ambassador in China when the first edition opened its doors. I was there. Switzerland was actually a guest of honor country at the time, and it was impressive. It was impressive because of its size, but also because of the liveliness and the presence of so many foreign companies and representatives. So I think it's a major event in the year, every year, and it has been going on. So obviously, in some form, in many ways, it is successful."

Since the inaugural CIIE, Swiss Centers has observed a sustained, strong interest from Swiss companies in the Chinese market.

SOUNDBITE 2 (English): JEAN-JACQUES DE DARDEL, President of the board of Swiss Centers Group, former ambassador of Switzerland to China
"You see, Swiss Centers has been there present ever since the first edition. Every year we grew, and we brought in more people, and our stands have been larger and larger. And this year, we have the largest of them all, if we look at past years, 270 square meters. And we have a good number of companies presenting their wares at the food and beverages section where we have our stand. We have 24 companies, the usual suspects that have been following us for a while. But there are new ones that are coming in, which also shows that the interest growth remains lively, and that the ones who already came like to come back."

Xinhua News Agency correspondents reporting from Fribourg, Switzerland.
(XHTV)