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02:06
US: New Year's Eve Ball Test Atop In Times Square
New York, United States - December 30, 2024 The New Year's Eve ball is lit up and tested atop One Times Square the day before New Year's Eve, New York, NY, December 30, 2024. Members of the New Year's Eve balloon crew blow up yellow and purple balloons on the day before New Year's Eve, New York, NY, December 30, 2024. Members of the New Year's Eve balloon transport New Year's Eve balloons through Times Square the day before New Year's Eve, New York, NY, December 30, 2024.
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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video
Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.
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