STORY: China's Spring Festival spending spree fuels global business growth
SHOOTING TIME: Recent footage
DATELINE: Feb. 10, 2025
LENGTH: 00:01:18
LOCATION: Beijing
CATEGORY: SOCIETY/ECONOMY/CULTURE

SHOTLIST:
1. various of people celebrating Spring Festival globally

STORYLINE:

The vibrant Spring Festival celebrations have swept China and beyond.

This year's Spring Festival is the first since its inscription on the UNESCO intangible cultural heritage list.

The festival, which fell on Jan. 29 this year, has not only ignited a surge in domestic consumption but also created vast opportunities for international businesses, as Chinese consumers embrace global goods and cultures.

The Spring Festival, a time for family reunion and feasting, has seen a growing appetite for "foreign New Year goods" among Chinese consumers. From French wine to Chilean cherries, global delicacies have become essential elements on the Chinese New Year shopping list.
   
The Spring Festival is also a time for travel and cultural exploration. With extended holidays and visa-free policies, Chinese tourists have been flocking to international destinations.

According to the National Immigration Administration, China recorded 14.37 million cross-border trips during the Spring Festival holiday season, a 6.3 percent increase from a year earlier. 

Meanwhile, the 2025 Spring Festival holiday has marked a new milestone for China's thriving film industry, with box office revenue soaring to an unprecedented 9.51 billion yuan (approximately 1.33 billion U.S. dollars) between Jan. 28 and Feb. 4, according to the China Film Administration.

Xinhua News Agency correspondents reporting from Beijing.
(XHTV)