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Meghan, Duchess of Sussex explains her 'authentic' approach to social media
The 43-year-old mother-of-two caused a social media sensation earlier this month, when she shared a throwback video of herself dancing in hospital while preparing to give birth to daughter, Princess Lilibet, now four. PEOPLE magazine has quoted the Duchess opening up to entrepreneur Emma Grede on the Aspire podcast, where she explained why she was now happy to share old clips of herself from her private files. "You have to be authentic. Did you see my 'Baby Momma' dance?" After Grede confirmed she had watched the dance video clip multiple times…
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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video
Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.
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