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Massive electronic signboard debuts in Haeundae as part of new media street

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A massive electronic billboard overlooking Haeundae Beach will begin broadcasting promotional media tomorrow, as Haeundae-gu pushes forward with plans to transform the area into a landmark media zone.

The 25-meter wide and 31-meter tall screen, installed on the wall of the Grand Josun Busan hotel, will begin operating on June 20 with a video titled “A Special Day in Haeundae”, showcasing major attractions in the district.

The opening ceremony will take place at 8 p.m.

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