On July 16, in the Wutai Mountain scenic area of Xinzhou, Shanxi, several tourists were attacked and trampled by a group of cows.

The next day, staff from the Wutai Mountain Management Committee responded, saying that some tourists had fed the cows beef jerky, and one cow even stepped on and broke a trekking pole.

Additionally, some tourists were reportedly hitting the cows repeatedly on their hindquarters with trekking poles, which provoked the animals into retaliating.

The injured tourists were found to have suffered mainly soft tissue contusions and minor rib fractures, with no life-threatening injuries. The committee emphasised that the cows, which live year-round on the mountain, are generally not aggressive unless provoked. In this case, the tourists had clearly provoked them they claimed.

The management stated that the incident stemmed from the tourists' lack of proper conduct. Multiple warning signs are posted throughout the scenic area, prohibiting feeding, hitting, or riding the animals.

The case has been handed over to public security authorities. The tourists may face fines ranging from 500 to 2,000 yuan and will be recorded for uncivilised tourist behaviour.

7月16日，山西忻州五台山景区内，有游客遭到多只牛的围攻踩踏。

17日，五台山管委会工作人员回应称，有游客喂牛牛肉干，牛把登山杆踩断了，还有游客用登山杆一直敲打牛屁股，所以牛才反击的。涉事游客经检查主要为软组织挫伤、肋骨轻微骨裂等，无生命危险。这些牛常年在山上，一般不会攻击人，他们事先挑逗的。

五台山管委会明确表示，事件系游客个人素质问题，景区已在多处设置警示牌，禁止投喂、击打、骑乘等行为，但涉事游客仍故意违反。

目前，景区已将事件移交公安机关，拟对涉事游客处以500-2000元罚款，并纳入旅游不文明行为记录。

五台山游客疑因挑逗牛被围攻踩踏