Pet Fair Asia 2025 kicked off in Shanghai on Wednesday, hosting an adorable pet fashion show and spotlighting the latest in pet technology and products. As one of the largest pet industry gatherings in the Asia-Pacific, the fair has attracted passionate pet owners, including many with a penchant for snappy wearables. "She is just like my baby. Dressing her up makes me happy," said a pet owner, whose dog Huabei wore an adorable baby-blue outfit to the event. Visitors, including professional pet models and their owners, have an unparalleled opportunity to find the ideal style for their pet, with trendy, business casual, sportswear and formal wear all being showcased. For some animals, however, clothing is about more than just fashion. Baidou, a yellow labrador retriever, arrived at the fair in formal attire -- an occasional requirement for his job as security dog for a mall in Shanghai. "He is not only in charge of safety inspection, but he welcomes visitors too. When he welcomes visitors, he wears a suit and tie," said Baidou's master. Beyond fashion, this year's fair also highlights new products and technology that make life easier for pet owners. Pet product company Fassner showcased their smart pet food maker, which can produce pet food in seven different forms after the user simply adds ingredients. "A food maker can help to free your hands. We also have some AI recipes to target elderly and infant pets, as well as those that are lactating and pregnant. And the recipes to help protect joints too. We also create different themes and styles of pet food, which are tailor-made for pet owners who want to feed their pets in a careful way," said Xu Jiao, CEO of Fassner. Technology company Honeywell has brought an air purifier specifically designed for cat owners, as it collects floating cat hair. "The sides and base are designed differently from standard air purifiers, they're enlarged so that floating cat hair can be effectively drawn in. There's also a window here, allowing you to see how much hair has been collected," said Wu Xi, brand planner for the Honeywell Air Purifier. These innovations stem from China's booming pet market. According to the China Animal Agriculture Association, the urban pet population reached 124 million in 2024, while the pet consumption market grew to 30 billion yuan (about 4.2 billion U.S. dollars), a year-on-year increase of over 7 percent. This year's Pet Fair Asia attracted more than 2,500 domestic and international exhibitors, along with over 510,000 buyers and visitors. Since its establishment in 1997, Pet Fair Asia has grown into the premier pet industry event in the Asia-Pacific region and a leading global exhibition. Returning to Shanghai for its 27th Pet Fair Asia from Wednesday to Sunday, the fair is poised to attract a record number of exhibitors and visitors globally. SHOTLIST: Shanghai, China - Aug 20, 2025 1. Various of Pet Fashion Week in progress, pets; 2. Various of attendees taking photos; 3. Various of dogs; 4. SOUNDBITE (Chinese) handler, dog "Huabei" (name not given)(starting with shot 3): "She is just like my baby. Dressing her up makes me happy."; 5. Pet Fashion Week logo; 6. Various of dog "Baidou", owner, visitors in fair; 7. SOUNDBITE (Chinese) owner, dog "Baidou" (name not given)(starting with shot 6): "He is not only in charge of safety inspection, but he welcomes visitors too. When he welcomes visitors, he wears a suit and tie."; 8. Pets owners, pets on Pet Fashion Week stage; 9. Various of staff using smart pet food maker; 10. SOUNDBITE (Chinese) Xu Jiao, CEO, Fassner (starting with shot 9)(partially overlaid with shot 11): "A food maker can help to free your hands. We also have some AI recipes to target elderly and infant pets, as well as those that are lactating and pregnant. And the recipes to help protect joints too. We also create different themes and styles of pet food, which are tailor-made for pet owners who want to feed their pets in a careful way."; [SHOT OVERLAYING SOUNDBITE] 11. Various of food samples, food maker; [SHOT OVERLAYING SOUNDBITE] 12. Various of air purifiers; 13. SOUNDBITE (Chinese) Wu Xi, brand planner, Honeywell Air Purifier (starting with shot 12)(partially overlaid with shot 14): "The sides and base are designed differently from standard air purifiers, they're enlarged so that floating cat hair can be effectively drawn in. There's also a window here, allowing you to see how much hair has been collected."; [SHOT OVERLAYING SOUNDBITE] 14. Various of customers, food maker; [SHOT OVERLAYING SOUNDBITE] 15. Various of Pet Fair Asia 2025 in progress, visitors, dogs. [Restrictions: No access Chinese mainland]