The 2025 China International Education Expo (CEE) opened Saturday morning at the Beijing National Convention Center, featuring the strongest presence of Hong Kong schools in the event's history. The 2025 CEE drew nearly 400 schools and organizations from 38 countries and regions such as New Zealand, the United Kingdom and the United States. Eighteen official national pavilions are taking part this year. New Zealand, the country of honor, has 17 schools participating in the event, four more than last year. Many national pavilions are rolling out new programs tailored for Chinese students. Australia and Canada are promoting short-term study trip options, while Russia is offering new support packages that cover accommodation and relocation costs plus scholarships. This year's CEE saw the debut of the Hong Kong official pavilion, featuring the presence of all eight publicly funded universities in the special administrative region and expanded intake plans for non-local students. "The SAR government is actively building the 'Study in Hong Kong' brand. Over the past few years the proportion of non-local students has risen from 25 percent to 40 percent, and next year it will be 50 percent. That's why all eight public-funded universities are here together," said Sally Ching, academic registrar of Hong Kong Baptist University. "Hong Kong has become a hot destination for study. At our agency the proportion of applicants interested in Hong Kong schools has jumped from 20 percent last year to about 40 percent this year. Hong Kong's Location in the Greater Bay Area, Hong Kong's West Kowloon Station is just 14 minutes away from Shenzhen's Futian. With so many tech firms in Shenzhen and Guangzhou, internships are easy to find – which is a greater CV booster for students," said Jia Li, head of an education consultancy organization. In addition to face-to-face chats with admissions staff and embassy officials, visitors can choose from almost 60 on-site seminars covering application tactics, visa updates, full-scholarship opportunities, career planning and latest trends. After Beijing, the CEE moves to Wuhan (Nov 4), Chengdu (Nov 6), Guangzhou (Nov 8) and Shanghai (Nov 9). The video shows: Beijing, China - Nov 1, 2025 (CCTV - No access Chinese mainland) 1. Entrance to China International Education Expo (CEE) 2. Various of exhibition area, people 3. Various of Hong Kong pavilion, list of Hong Kong schools 4. SOUNDBITE (Chinese) Sally Ching, academic registrar, Hong Kong Baptist University (starting with shot 3/ending with shot 5) "The SAR government is actively building the 'Study in Hong Kong' brand. Over the past few years the proportion of non-local students has risen from 25 percent to 40 percent, and next year it will be 50 percent. That's why all eight public-funded universities are here together." 5. Exhibition area of Hong Kong University of Science and Technology 6. SOUNDBITE (Chinese) Jia Li, head of education consultancy organization (partially overlaid with shot 7): "Hong Kong has become a hot destination for study. At our agency the proportion of applicants interested in Hong Kong schools has jumped from 20 percent last year to about 40 percent this year. Hong Kong's Location in the Greater Bay Area, Hong Kong's West Kowloon Station is just 14 minutes away from Shenzhen's Futian. With so many tech firms in Shenzhen and Guangzhou, internships are easy to find – which is a greater CV booster for students." ++SHOT OVERLAYING SOUNDBITE++ 7. Various of exhibition ++SHOT OVERLAYING SOUNDBITE++ 8. Various of exhibition 9. Various of seminar room, seminar in progress 10. Performance by country of honor (New Zealand) 11. Various of exhibition, visitors [Restrictions: No access Chinese mainland]