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Woman helps blue heron

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A woman holds a Blue Heron bird and cuts a fishing line that's stuck on the bird. She uncovers the bird's head and the bird growls and bites at her repeatedly before they cover the bird again and take the bird to their patio.

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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video

Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.

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