This pretty chicken noodle vendor became an instant online hit after she underwent a boob job.

Business owner Hatthacha Bhaksuwan dresses in revealing tops and short skirts while manning her stall, Chicken Noodle Na Soi, along Suk Sawat 27 Road in Bangkok's Rat Burana district.

Her titillating outfits, which highlight her augmented bosom, have started to attract long queues of customers at her shop.

She admitted that she initially felt worried about being shamed for her fashion style, but said she was reassured when she began to joke around with supportive customers.

The selfies they took together made their way to social media, boosting sales for her humble shop after locals complimented her attractiveness.

Hatthacha said she had opened the restaurant with the help of a friend during the recent pandemic when her secondhand motorcycle business began to fail.

Her customer base soon grew from just friends and acquaintances to locals wanting to see the shapely vendor and taste her food.

The businesswoman said: 'At first, I had to handle all the tasks myself, from buying ingredients at the market at 5 am, to opening the store and cooking all of the noodles and condiments.

'I'm a picky eater, so I prepare the food I sell according to my own tastes.

'My love for noodles inspired me to open this store. I seldom eat rice, but often have noodles with my meals.'

For an affordable 50 THB (1.4 USD), diners can customise their own noodle bowls at the shop's self-service counter.

Large bowls of chicken parts, assorted veggies, and various condiments line the table, with customers free to choose their desired toppings using tongs.

The store also serves water, sodas, chrysanthemum tea, and black tea.

Hatthacha said: 'I'm glad that my store is going strong. My customers have all been praising me for my unique approach. I hope they continue supporting me.'

Chicken Noodle Na Soi is located on Suk Sawat 27 Road in Rat Burana district, Bangkok, Thailand, and is open daily from 9 AM to 3 PM.