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Beyond technology: digital transformation shines at CIFTIS | Sunny's Spotlight

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STORY: Beyond technology: digital transformation shines at CIFTIS | Sunny's Spotlight
DATELINE: Sept. 7, 2023
LENGTH: 00:03:59
LOCATION: Beijing
CATEGORY: TECHNOLOGY/SOCIETY

SHOTLIST:
1. STANDUP 1 (English): SUNNY ZHOU, Xinhua correspondent
2. STANDUP 2 (English): SUNNY ZHOU, Xinhua correspondent
3. SOUNDBITE 1 (Chinese): PAN XINYUE, Staff member, Marketing and Branding Department of Sky Limit Entertainment
4. SOUNDBITE 2 (Chinese): ZHANG JINGPING, Staff member, Meitu Inc.
5. SOUNDBITE 3 (Chinese): LI ZHENNING, Vice president, Kylinsoft Corporation
6. various of the CIFTIS 2023

STORYLINE:

STANDUP 1 (English): SUNNY ZHOU, Xinhua correspondent
"It can't be true! I'm now inside a century-old blast furnace!
Today, I'm here to be the 'Ready Player One.'"

In the field, in tune, in depth.
This is Sunny's Spotlight, from the CIFTIS 2023.

STANDUP 2 (English): SUNNY ZHOU, Xinhua correspondent
"This is the Telecommunications, Computer & Information Services Section of the CIFTIS 2023. Companies featuring digital economy and trade services are exhibiting here.
Cool technologies and products have never been absent at the CIFTIS, but what are really new this year? Join me to find it out."

What I've just enjoyed was a multiplayer battle game in the metaverse, which has attracted batches of visitors.

The field of play is built inside an abandoned blast furnace in Shougang Park, the once-largest steelmaker in Beijing. With the help of digital technology, the "heat" of the old building has returned.

SOUNDBITE 1 (Chinese): PAN XINYUE, Staff member, Marketing and Branding Department of Sky Limit Entertainment
"The highlight of our game is that we have applied 5G+XR edge computing technology. It means that the gamer doesn't need to carry a heavy computer backpack. With only a pair of VR glasses, we can realize the battle.
And we have newly released the remote battle technology in the metaverse. For example, the player in Beijing can realize remote battle with another player from thousands of miles away if they put on the VR glasses at the same time and enter the same virtual setting."

According to Pan, the edge computing technology has also been applied in many other sectors including sports, tourism, emergency handling, and among others.

AIGC, the abbreviation for Artificial Intelligence Generated Content, is a buzzword in vogue today.

AIGC refers to the use of AI technology to generate content. For example, when we deal with images, we can easily get an awesome ID photo or a stylish portrait painting by AIGC, without hiring a photographer or a painter.

In this way, it can greatly save cost while producing pictures based on your instruction.

SOUNDBITE 2 (Chinese): ZHANG JINGPING, Staff member, Meitu Inc.
"There is no need to have your own design team, or a team for commercial photographing. Within a minute, hundreds of stylized and commercial materials are generated (by AIGC).
Amid the trend of digitalization in service industry, we are fully committed to developing AI technology in order to better serve users, liberate productivity, stimulate their creative inspiration, and assist in the industrial digital transformation."

Here at Shougang Park, the venue of the CIFTIS, the operation of the park and basic services are supported by leading technologies.

The information and coordination works at Shougang Park are run by a China's self-developed operating system named KyLin.

This year is the third time for Kylinsoft to participate in the fair.

SOUNDBITE 3 (Chinese): LI ZHENNING, Vice president, Kylinsoft Corporation
"We have many products that are applied in some mega-projects which make Chinese proud, such as China's Mars probe Tianwen which successfully landed on Mars, the Chang'e lunar probes which landed on the moon, and even the Wentian lab module and the Shenzhou spacecraft which are now operating in the space."

According to Li, KyLin has also developed multilingual versions in a bid to attract more customers abroad.

2023 China International Fair for Trade in Services concluded Wednesday in Beijing.

9,100+ exhibitors online and offline and 280,000 visitors joined the exhibition.

Over 1,100 fruitful results have been achieved.

Xinhua News Agency correspondents reporting from Beijing.
(XHTV)

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