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Flashing top lights and US flags on American Cop Cars parked outside the Houses of Parliament during London New Year Day Parade 2019

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Visitors of London New Year Day Parade on 1 January 2019 are looking with interest at American Cop Cars parked outside the Houses of Parliament with flashing lights and the US flags on top.

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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video

Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.

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