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A shopper wearing a Union Jack dress similar to one worn by Geri Halliwell from the Spice Girls attracts attention on Regent Street, London, this afternoon. Many streets in London’s west end are currently decorated with Union Jack flags to mark Queen Eliz

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A shopper wearing a Union Jack dress similar to one worn by Geri Halliwell from the Spice Girls attracts attention on Regent Street, London, this afternoon. Many streets in London’s west end are currently decorated with Union Jack flags to mark Queen Elizabeth’s Platinum Jubilee

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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video

Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.

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