Storyline: South China Tiger research base draws visitors with sustainable tourism [Voice_over] In east China's Fujian Province, an unlikely economic success story is unfolding, that merges wildlife conservation with sustainable tourism. The South China Tiger Breeding Research Center, a 100-hectare "living laboratory", has been home to a population of rare South China tigers since opening in 1998. Today, it generates revenue through ecotourism, education programs and an updated museum. [Sound_bite] Lin Kaixiong, Director, Meihua Mountain South China Tiger Breeding Research Center: "Since its founding, our research center has been open to the public. Now we receive up to 150,000 arrivals annually." [Voice_over] With around 96 percent forest coverage, Meihua Mountain offers visitors a rare glimpse into the lives of one of the world's most endangered species. For tourists, observing the tigers up close is a far cry from seeing one on a screen or in a textbook. [Sound_bite] Tourist: "We usually see tigers on the internet, social media, or TV. But seeing them in person--their presence is truly powerful." [Voice_over] The facility also includes the South China Tiger Museum with interactive experiences, as well as special tiger viewing corridors, and nighttime viewing opportunities. [Restrictions : No access Chinese mainland]