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Exclusive- Backyard trampoline turns "ice rink" as Perth freezes through coldest July in 15 years
On July 25th, a backyard video captured a rare sight in Western Australia: a trampoline completely iced over, shimmering in the morning frost. The footage, taken in the suburbs of Perth, quickly gained traction online as locals marveled at the city’s coldest July morning since 2010.
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From the blog
Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video
Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.
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![Niagara Falls freezes over [close view of ice & slush]](http://d1muy2ct2wkbaz.cloudfront.net/video/38000/37562/270x150/13.jpg)
![Niagara Falls freezes over [late evening shots & night lights]](http://d1muy2ct2wkbaz.cloudfront.net/video/38000/37563/270x150/15.jpg)
