STORY: Northeast China turns cool resources into summer tourism gold
SHOOTING TIME: recent footage
DATELINE: Aug. 23, 2024
LENGTH: 00:01:45
LOCATION: SHENYANG/CHANGCHUN/HARBIN, China
CATEGORY: SOCIETY

SHOTLIST:
1. file footage of the Harbin Ice-Snow World
2. various of tourist attractions in northeast China
3. various of the Dabinggou National Geological Forest Park
4. SOUNDBITE 1 (Chinese): XU RUIYANG, General manager of Dabinggou National Geological Forest Park
5. various of the Vanke Songhua Lake Resort
6. SOUNDBITE 2 (Chinese): HUANG ZHONGRUI, Marketing Director of Vanke Songhua Lake Resort
7. various of the Beishan Four Seasons Cross-country Ski Resort
8. various of Hegang City, Heilongjiang Province
9. SOUNDBITE 3 (Chinese): WANG HAO, Tourist from Shandong Province
10. various of tourist attractions in northeast China

STORYLINE:

Northeast China experienced a booming ice-and-snow season last winter with its spectacular winter scenes.

This summer, the three northeastern provinces of Liaoning, Jilin, and Heilongjiang have once again become popular destinations, offering a cool retreat from the intense summer heat.

Dabinggou National Geological Forest Park
Benxi, Liaoning Province

SOUNDBITE 1 (Chinese): XU RUIYANG, General manager of Dabinggou National Geological Forest Park
"The scenic area boasts a forest coverage rate of 97%, with an average temperature of 22°C in midsummer. The cold spring water maintains a temperature of around 4°C year-round."

Vanke Songhua Lake Resort
Jilin, Jilin Province

Based on abundant natural resources, scenic spots in the region have seized this opportunity to capitalize on the tourism boom by offering better services.

SOUNDBITE 2 (Chinese): HUANG ZHONGRUI, Marketing Director of Vanke Songhua Lake Resort
"We use the natural advantages of the mountain to offer family-friendly leisure and vacation products. For example, we provide tent camping, and every weekend, we host bonfire parties, live band performances, outdoor movies, etc."

Beishan Four Seasons Cross-country Ski Resort
Jilin, Jilin Province

Meanwhile, indoor ice-and-snow entertainment venues are also thriving, attracting many visitors.

According to the online travel platform Mafengwo, there is a growing trend among Chinese vacationers to spend their summer holidays in the three northeastern provinces.

Hegang City,
Heilongjiang Province

SOUNDBITE 3 (Chinese): WANG HAO, Tourist from Shandong Province
"Upon arriving, I was absolutely amazed by the stunning beauty of the place. We took photos in the flower fields, and every shot turned out beautifully. I was deeply impressed. I believe this is an excellent destination for summer tourism."

By establishing a dual tourist image -- ice and snow in winter and cool getaways in summer -- northeast China has carved out a development path that balances ecological protection with economic growth.

Xinhua News Agency correspondents reporting from Shenyang/Changchun/Harbin, China.
(XHTV)