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Australian Kookaburra clicks beak while shaking off rain.

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An Australian Kookaburra sitting in the rain, shakes its head vigorously in order to dry itself, causing its beak to click.

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Stories not Stock: 3 Reasons Why You Should Use UGC Instead of Stock Video

Video content is an essential part of a brand’s marketing strategy, and while stock footage has been a reliable go-to in the past, forward-thinking companies are looking to user-generated content for their video needs.

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