SHOTLIST:

SOFIA, BULGARIA (JAN. 1, 2025) (ANADOLU / BULGARIAN CENTRAL BANK - ACCESS ALL)

1. VARIOUS OF BULGARIAN CITIZENS WAITING AT QUEUE IN FRONT OF CENTRAL BANK BUILDING

3. VARIOUS OF BULGARIAN CITIZENS WAITING AT QUEUE IN FRONT OF EXCAHNGE OFFICES

3. VARIOUS OF SHOTS FROM SOFIA CITY CENTER

4. CASHIER OF SUPERMAKET COUNTING MONEY

5. WITHDRAWING EURO FROM ATM

6. ADVERTISEMENT OF BANKNOTE OF 500 EURO LEFT ON GROUND IN STREETS

7. HEAD OF BULGARIAN CENTRAL BANK DIMITAR RADEV SPEAKING (In Bulgarian)

8. VARIOUS OF AD VIDEO RELEASED BY BULGARIAN CENTRAL BANK SOFIA, BULGARIA - JANUARY 01: Bulgaria adopted the euro on Jan. 1, becoming the 21st member of the eurozone despite widespread public protests, deep political instability and growing concerns over rising prices.

The Balkan country joined the EU in 2007 and entered the eurozone's "waiting room" in 2020 alongside Croatia, which adopted the euro in 2023.

It has met all four Maastricht criteria required for euro adoption, including price stability, sound public finances, exchange rate stability and long-term interest rate convergence.

Brussels and Sofia view the move as a "historic milestone" that will strengthen Bulgaria's economic stability, boost trade and investment, and further anchor the country to the EU.

European Commission President Ursula von der Leyen argued that the euro would bring "more trade, more investment and quality jobs" to Bulgaria.

However, the transition comes amid a prolonged political crisis marked by seven parliamentary elections in four years, persistent allegations of corruption, and eroding public trust in state institutions.

- Public opinion divided, political instability remains

Public opinion on the euro remains sharply divided. A recent Finance Ministry survey showed that 51% of Bulgarians support adopting the single currency, while 45% oppose it.

Opposition has been amplified by protests led by the far-right Revival Party, which has warned that euro adoption will "fuel inflation and erode national sovereignty." In June, lawmakers from the party blocked the parliamentary podium and scuffles broke out during debates on euro entry.

Fears of price hikes remain widespread, particularly among low-income households, rural communities and the elderly.

With an average monthly salary of around €1,250 ($1,467) and with Bulgaria ranking as the EU country with the lowest GDP per capita in 2024 —34% below the EU average — many Bulgarians worry they will struggle to absorb any rise in living costs.

EU institutions said there is no evidence that euro adoption causes lasting inflation and have pledged strict safeguards, including dual price displays and tighter oversight, to prevent unjustified price hikes.

Supporters argue that joining the eurozone will lower borrowing costs, improve Bulgaria's credit rating and benefit key sectors such as tourism, which accounts for around 8% of GDP.

Still, analysts warn that continued political instability could undermine the expected economic gains. In December, Prime Minister Rosen Zhelyazkov's government resigned after weeks of mass anti-corruption protests. New elections are expected in early 2026.