STORY: Chinese online literature attracts worldwide fans
SHOOTING TIME: Dec. 5-8, 2023 & File
DATELINE: Feb. 14, 2024
LENGTH: 00:01:43
LOCATION: SHANGHAI, China
CATEGORY: CULTURE

SHOTLIST:
1. various of online literature writers
2. SOUNDBITE 1 (Chinese): XIE MOXI, Online literature writer
3. SOUNDBITE 2 (Chinese): YUAN YE, Online literature writer

STORYLINE:

In recent years, online novels with distinctive Chinese features, characterized by imaginative story plots and a strong sense of immersion, have emerged as important ways for cross-cultural communication.

According to a report released by the China Audio-video and Digital Publishing Association in late 2023, the total revenue of China's online novel industry reached 31.78 billion yuan (about 4.47 billion U.S. dollars) in 2022, up 18.94 percent year on year.

Its overseas revenue accounted for 4.06 billion yuan (about 0.56 billion U.S. dollars) during that period, an increase of 39.87 percent year on year.

The report said, Chinese online literary works have been translated into more than 20 languages, covering over 40 countries and regions in Southeast Asia, North America, Europe and Africa.

SOUNDBITE 1 (Chinese): XIE MOXI, Online literature writer
"Online novels are something quite new. They appeal to the younger generation. So I write stories that young people may enjoy reading, and try to build a bridge between the younger generation and traditional culture, encouraging them to foster an interest in the traditional culture."

Through the online literature, readers could learn about Chinese cultural elements and core values such as diligence, harmony and cooperation.

SOUNDBITE 2 (Chinese): YUAN YE, Online literature writer
"The opportunities bestowed upon us by the contemporary times have shaped generations of people. I'm quite confident that the cultural products we create belong not only to China but also to the world. They are relevant both to the present and the times yet to unfold in the future.
The pursuit of beauty, kindness, and benevolence, as well as the longing for friendship, love, and familial bonds, is universal among people around the world."

Xinhua News Agency correspondents reporting from Shanghai, China.
(XHTV)