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02:39
China: National Day holiday tourism boom begins
The National Day and Mid-Autumn Festival holiday, which runs from October 1 to 8, has spurred a tourism boom across China. In Jiangxi and Zhejiang provinces in east China, scenic areas have launched colorful activities to enrich tourists' experience. As the holiday coincides with the autumn harvest, a festive farming competition featuring paddy field fishing, rice harvesting and tug-of-war contests was held at a rural scenic spot in Yinhe Town, Luxi County in Jiangxi, allowing tourists to enjoy the fun of harvest. "My visit here has thoroughly changed my impression of rural areas. The clean village roads, the modern greenhouses for farming, and this zestful sports meet all indicate that rural revitalization is real," said Yan Chao, a tourist. In Ningbo City of Zhejiang, camping sites and home-stays have become increasingly popular as more people hope to spend their vacations close to nature. "I'm here to camp with my friends, and it feels nice here. The lawn, the shade, and there's an intangible cultural heritage-themed fair. We are enjoying both the food and the fun of this place," said He Dengpei, a camper. In Shimen, an old village in Ningbo known for its beautiful natural scenery and vintage look, has emerged as a popular destination for tourists to experience rural life, boosting bookings of home-stays in the village. In Wuhan, the provincial capital of Hubei in central China, a parade featuring 23 large floats and 38 groups of performers was held on Wednesday to celebrate the National Day. The floats will travel to various scenic areas and business circles across the city in the remaining seven days of the holiday. Meanwhile, a total of 228 tourism activities featuring fashions, fun, night tours, and discounts will be launched in Wuhan during the holiday. In Longyan City, Fujian Province in east China, the memorial hall of the central red line of communication was packed with visitors on Wednesday. Through the display of cultural relics, scenario reproduction, and multimedia interactive activities, the museum vividly tells the heroic stories of messengers in the revolution era, passing on revolutionary traditions to the young generations. "The visitor flows have increased significantly. They are actively taking part in our special activities to learn about the culture of the revolutionary base area in western Fujian," said Bao Fengfeng, an employee at the Jinsha Red Town in Longyan. SHOTLIST: Luxi County, Pingxiang City, Jiangxi Province, east China - Oct 1, 2025 1. Aerial shot of farmland; 2. Various of tourists catching fish in pond; 3. Tourists racing in paddy field; 4. Tourist catching pig; 5. SOUNDBITE (Chinese) Yan Chao, tourist: "My visit here has thoroughly changed my impression of rural areas. The clean village roads, the modern greenhouses for farming, and this zestful sports meet all indicate that rural revitalization is real."; Ningbo City, Zhejiang Province, east China - Oct 1, 2025 6. Aerial shots of camping site; 7. Various of campers; 8. SOUNDBITE (Chinese) He Dengpei, camper (partially overlaid with shot 9/ending with shot 10): "I'm here to camp with my friends, and it feels nice here. The lawn, the shade, and there's an intangible cultural heritage-themed fair. We are enjoying both the food and the fun of this place."; [SHOT OVERLAYING SOUNDBITE] 9. Various of camper making lamb kebabs; [SHOT OVERLAYING SOUNDBITE] 10. Aerial shot of fair at camping site; 11. Aerial shots of village, home-stay hotel; 12. Various of home-stay hotel facilities; owner talking with guest; Wuhan City, Hubei Province, central China - Oct 1, 2025 13. Aerial shots of float parade in progress; 14. Various of parade in progress, performers; Longyan City, Fujian Province, east China - Oct 1, 2025 15. Facade of memorial hall; 16. Various of visitors in memorial hall; 17. SOUNDBITE (Chinese) Bao Fengfeng, employee, Jinsha Red Town (ending with shot 18): "The visitor flows have increased significantly. They are actively taking part in our special activities to learn about the culture of the revolutionary base area in western Fujian."; 18. Various of tourists catching fish; 19. Various of sightseeing train moving. [Restrictions: No access Chinese mainland]
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